DIGITAL PR

Digital PR is Cynosure Communications’ full-service interactive strategy, online engagement, web design and development that helps companies tell their stories to reach their consumers.

We start with an idea grounded in solid communication research and strategy. We next define the business objective, be it raising awareness, enhancing corporate reputation or building brand preference. Then we understand the nature of a company or brand, whether it’s a consumer product company, professional services firm or government agency. Finally, we analyze the audiences – who are they, what are their needs and wants, and how can they best be engaged?

Our end-to-end digital services include this range of offerings:

Online Engagement Solutions
• Blogs
• Social networking sites
• Search engine optimization strategies
• Mobile marketing applications
• Content development

Web Design and Development
• Web sites
• Widgets
• Blogs
• Intranet sites and micro sites

At Cynosure Communications Digital PR, we know PR, we know interactive media, we know creativity, we know technology – and we know how to merge these worlds to meet today’s biggest marketing and communication challenges.

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